News — Dolly Wink

One of the most enhanced portions of the face in any makeup routine is the eyes. Everyone wants to draw attention to how long their eyelashes are or how precise their eyeliner is, but what is the ultimate goal of eye makeup? What is it exactly that we are trying to highlight with eyeliner and mascara? The answer goes so much deeper than the eyelashes themselves.Many people don’t know that the iris is actually one of the most important parts of the eye to highlight. The iris is the colored part of your eye that surrounds the pupil. Darkened rings...

Cosmetics have come a long way from ancient times, and they continue to evolve today. For example, people in ancient Egypt would shave their heads and wear wigs. We now have all kinds of treatments targeted towards giving a certain effect to the hair. Thus, the need for wigs is very much reduced! This has been the case with many different trends including the eyelash industry. Mascara has been a staple in many people’s makeup kits for decades if not centuries now. Almost every culture has tried to accentuate the eyes through the darkening and emphasizing of the eyelashes, but...